Our Background
Professional Profile
I am an insightful business professional with 30+ years experience in marketing, communication, and design, including 10 years in nonprofit management and 20+ years as a small business owner and consultant. I am committed to fostering creativity and helping students of all ages fulfill their greatest potential.
Career Highlights
2019 - present
Riedel Creative Co.
Founder, principal consultant
Partner with corporate and nonprofit clients to provide communications, marketing, research, and strategic planning services. Serve as senior consultant for FADICA Catholic Philanthropy Network, a national network of Catholic donors and foundations.
2021 - present
Xavier University
Teaching professor / Adjunct professor
Provide instruction and curriculum design for undergraduate courses in digital design, communication and advertising with a focus on experiential learning and cultivating creative confidence.
2013 - 2018
SC Ministry Foundation
Interim Executive Director (2017-2018)
Provided stewardship and management of $8M operating budget and grant portfolio with 100+ grantees with grants ranging from $500 to $3M. In partnership with the board of directors, led the organization through significant change, including the downsizing of resources and steamlining of grant-making processes.
Director of Communications & Program Officer (2013-2017)
As communications director, increased readership engagement by 300% through improvements in content development and stakeholder communication strategies.
2011 - 2013
DePaul Cristo Rey High School
Director of Marketing Communications
Served as a member of the school's first administrative leadership team to develop, direct, and implement the strategic priorities for the start-up of the school. Developed and implemented communication, branding, and marketing campaigns to launch Cincinnati's newest Catholic high school, meet enrollment targets, recruit corporate work study partners, and engage donors.
2000 - 2013
Riedel Creative Group
Owner / Creative Director
Launched and managed a creative agency for purpose-driven clients. Expanded business over 12 years with 176% growth in revenue.